I thought I knew what good SEO was. I was wrong. I've run this site for several years and done my best to get the "green light" on every post. But guess what? I was optimizing for keywords and phrases that had little relevance for my business. … [Read more...] about SEO Bootcamp: The Ideal SEO School to Get Your 2017 in Gear
What started out as a 30 day goal to improve the SEO of this site has morphed into a half-year journey, but hey, life happens, right? If you're just now joining me in this journey, you may want to catch up on previous weeks: 30 Days to Better … [Read more...] about 30 Days to Better SEO – Week 4
I don't typically write editorials -- especially not ranty ones -- but I'm going to today because I have opinions and a platform to share them (thank you, WordPress!). ManageWP, a WordPress management tool I have publicly loved for years, was … [Read more...] about Some Thoughts on the ManageWP / GoDaddy Deal
A couple of years ago I wrote about deploying WordPress from a local install to a live site. My workflow has evolved over time (I'm sure yours has, too) and the tools available are consistently getting better. So I figured it was time for an updated … [Read more...] about WordPress Deployment Workflow: How I Roll
Originally published in 2007, Duct Tape Marketing is one of the best-loved books for practical small-business marketing tips. This post is for you if you've already read it and want a refresher or if you're considering reading it and want to know if … [Read more...] about Book Review: Duct Tape Marketing
I've written in the past about web accessibility and how to improve the accessibility of your site for people using assistive technologies. But guess what? Accessibility isn't just limited to folks with disabilities, it also means writing code in a … [Read more...] about WordPress i18n: What is it and why should you care?